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Innovation that won`t break the Bank

Ally

Research Assistant
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Mar 24, 2009
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The success of a small business often depends on its ability to innovate and advance. Yet the sheer time commitment needed to find means to move a business forward can be an onerous imposition, never mind the cash investment.

So when Jesse Moeinifar realized his Web-based company, WhoTheMan.com, needed to develop a new unique technology, he turned to the Innovation Synergy Centre in Markham (ISCM). WhoTheMan.com enables sports fans to log on the Web to interact and debate about players and timely developments in

their favourite game. But a year after launching, Mr. Moeinifar recognized improvements were required.

"We quickly realized our company was falling behind on the technology and we needed to develop that," he says. "As an entrepreneur, there are not enough hours in a day and every dollar counts, so I wanted to find the most cost effective way of going about this."

The ISCM is a not-for-profit business advisory service provided to small businesses free of charge. Funded by Town of Markham, The National Research Council and the Ontario Ministry of Research and Innovation, the centre helps entrepreneurs identify grant programs and resources to help with research and development initiatives.

Read the full article here.
 
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